{"id":2964,"date":"2023-07-21T11:21:33","date_gmt":"2023-07-21T11:21:33","guid":{"rendered":"https:\/\/buzzvoice.com\/blog\/?p=2964"},"modified":"2026-05-30T19:22:09","modified_gmt":"2026-05-30T19:22:09","slug":"how-to-make-instagram-reels","status":"publish","type":"post","link":"https:\/\/buzzvoice.com\/blog\/how-to-make-instagram-reels\/","title":{"rendered":"How to Make Scroll-Stopping Instagram Reels [2023]"},"content":{"rendered":"\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/How-to-Make-Scroll-Stopping-Instagram-Reels-1-1.jpg\" alt=\"\" \/><\/figure>\n\n<h1 class=\"wp-block-heading\">The Beginner&#8217;s Guide to Creating Fabulous Instagram Reels in 2023: Dimensions; Essentials; How To; Best Practices; Tips, Tricks, Ideas; FAQs<\/h1>\n\n<p><strong>The age of video<\/strong><\/p>\n\n<p>The pandemic left a number of lasting legacies in its wake.<\/p>\n\n<p>A preference for <a href=\"https:\/\/www.cnn.com\/2023\/04\/09\/success\/hybrid-wfh-remote-work\">working from home<\/a>, the dramatic rise in <a href=\"https:\/\/www.finra.org\/media-center\/newsreleases\/2021\/new-research-global-pandemic-brings-surge-new-and-experienced-retail\">retail stock trading<\/a> (meme stocks), the irascible, perennial <a href=\"https:\/\/www.jpmorgan.com\/insights\/research\/global-supply-chain-issues\">supply chain bottlenecks<\/a> (looking at you, <a href=\"https:\/\/www.businessinsider.com\/used-vehicle-prices-inventory-dealerships-pandemic-car-buyers-leasing-payments-2023-1\">used car dealers<\/a>!).<\/p>\n\n<p>It also rekindled the allure of bite-sized, short-form videos long consigned to oblivion after the <a href=\"https:\/\/techcrunch.com\/2016\/10\/27\/twitter-is-shutting-down-vine\">demise of Vine<\/a>.<\/p>\n\n<p><a href=\"\/blog\/how-to-make-an-instagram-story\">TikTok<\/a> <a href=\"https:\/\/www.washingtonpost.com\/technology\/interactive\/2022\/tiktok-popularity\">spearheaded<\/a> the resurgence. In a snap, all three of the largest social networks had their rip-offs ready to go\u2014<strong><a href=\"https:\/\/buzzvoice.com\/instagram\/views\">Instagram<\/a> Reels<\/strong>, <a href=\"https:\/\/buzzvoice.com\/facebook\/views\">Facebook<\/a> Reels, and <a href=\"https:\/\/buzzvoice.com\/youtube\/views\">YouTube<\/a> Shorts.<\/p>\n\n<p>Industry watchers had been predicting that video would be the <strong>next big thing<\/strong>. The wait is over!<\/p>\n\n<p><strong>Get cracking<\/strong><\/p>\n\n<p>The verdict is in: Users wholeheartedly embraced the new media type. In 2022, Instagram <a href=\"https:\/\/business.instagram.com\/blog\/boost-instagram-reels\">officially<\/a> affirmed that <strong>Reels<\/strong> had become its \u201cfastest-growing format\u201d.<\/p>\n\n<p>Brands and creators had to shape up or risk ceding ground to enterprising competitors.<\/p>\n\n<p>Enough time has passed since the scramble to master this fledging format got underway.<\/p>\n\n<p>Amidst the dismal fails and spectacular success stories, we have intently gleaned and pieced together the most comprehensive resource on <a href=\"\/blog\/how-to-make-a-reel-on-instagram-with-photos\/\"><strong>how to make jaw-dropping Instagram reels<\/strong><\/a> that <em>instagrab attention<\/em>, <em>nurture a vibrant community<\/em>, and <em>produce outstanding marketing results<\/em>.<\/p>\n\n<p>We distill relevant details into succinct and easy-to-follow snippets, steps, and tips that you can <a href=\"#_How_to_Create\">skip right to<\/a>.<\/p>\n\n<p>Or, you can follow along as we start off with the fundamentals.<\/p>\n<hr \/>\n<h2 class=\"wp-block-heading\" style=\"text-transform: none;\"><strong>What is an Instagram Reel?<\/strong><\/h2>\n\n<p>A Reel is a type of video on Instagram that is fundamentally:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>brief<\/strong> (<em>bite-sized<\/em>),<\/li>\n\n<li><strong>vertical<\/strong> (<em>fits the entire phone screen when viewed<\/em>),<\/li>\n\n<li><strong>not ephemeral<\/strong> (<em>does not disappear after 24 hours like <a href=\"\/blog\/how-to-make-an-instagram-story\">Instagram Stories<\/a><\/em>), and<\/li>\n\n<li><strong>highly discoverable<\/strong><\/li>\n<\/ul>\n\n<p>That last attribute underscores the zest of brands, creators, and marketers to adopt the format, represented by a <em>film slate<\/em> icon, <img decoding=\"async\" style=\"width: 25px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Reel-Icon.png\" alt=\"IG Reels Icon \" \/>.<\/p>\n\n<p>Reels are an excellent avenue to reach a new, wider audience.<\/p>\n\n<ol class=\"wp-block-list\" type=\"1\">\n<li>Instagram users can view an <strong>endless, scrollable Reel-only feed<\/strong> accessed by tapping the Reel icon in the <em>bottom nav bar<\/em> of the app.<\/li>\n\n<li>Instagram accounts have a <strong>dedicated Reels tab<\/strong>.<\/li>\n\n<li>Reels are <strong>heavily featured in the Explore page<\/strong>.<\/li>\n\n<li>The algorithm <strong>organically promotes Reels to people who do not follow<\/strong> your account.<\/li>\n<\/ol>\n<hr \/>\n<h2 class=\"wp-block-heading\" id=\"Instagram_Reel_Specifications\"><strong>Instagram Reel Specifications<\/strong><\/h2>\n\n<p><em>Length<\/em>: up to <strong>90 seconds<\/strong> (up to <a href=\"https:\/\/business.instagram.com\/blog\/instagram-video-now-instagram-reels\">15 minutes<\/a> when you upload a pre-shot video)<\/p>\n\n<p><em>Reel dimension<\/em>: <strong>1080 pixels x 1920 pixels<\/strong><\/p>\n\n<p><em>Reel aspect ratio<\/em>: <strong>9:16 <\/strong>in full-screen mode (4:5 in Instagram feed)<\/p>\n\n<p><em>Reel caption length<\/em>: <strong>2,200<\/strong> characters limit<\/p>\n\n<p><em>Reel video file format<\/em>: <strong>.mp4<\/strong>, <strong>.mov<\/strong><\/p>\n\n<p><em>Reel video file size<\/em>: up to <strong>4GB<\/strong><\/p>\n\n<p><em>Reel video frame rate<\/em>: <strong>30 fps<\/strong><\/p>\n\n<p><em>Cover recommended upload size<\/em>; <em>aspect ratio<\/em>: <strong>1080 x 1920 pixels<\/strong>; <strong>9:16<\/strong><\/p>\n\n<p><em>Thumbnail recommended upload size<\/em>; <em>display size<\/em>: <strong>1080 x 1920 pixels<\/strong>; <strong>1080 x 1080 pixels<\/strong><\/p>\n\n<p><em>Thumbnail aspect ratio<\/em>: <strong>1:1<\/strong><\/p>\n<hr \/>\n<h2 class=\"wp-block-heading\"><strong>The Essentials for Creating An Epic Instagram Reel<\/strong><\/h2>\n\n<h3 class=\"wp-block-heading\"><strong>Tools of the trade<\/strong><\/h3>\n\n<p>On a practical note, you can <strong>create<\/strong>, <strong>edit<\/strong>, and <strong>upload<\/strong> Reels within the Instagram app.<\/p>\n\n<p>Reels do not need to match the production value of YouTube expositions and indie movies. The app, after years of update, is robust enough to match the needs of many brands and personalities.<\/p>\n\n<p>With that out of the way, the option does exist to push the envelope.<\/p>\n\n<p>In which case you\u2019ll need:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>a <strong>recording device<\/strong>; <em>your iPhone will do most of the time but a camera can come in handy<\/em><\/li>\n\n<li>a <strong>video editor<\/strong>; <em>check out our definitive list of the <a href=\"\/blog\/best-instagram-reels-editing-apps\">best Instagram reels editing apps<\/a><\/em>.\n<ul class=\"wp-block-list\">\n<li>We recommend InShot or Adobe Premiere Rush (CapCut as a <em>free alternative<\/em> and Clips for <em>iOS devices<\/em>).<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<hr \/>\n<h3 class=\"wp-block-heading\"><strong>Paths to creating exceptional Instagram Reels<\/strong><\/h3>\n\n<p>We have established that you can create a Reel from within the Instagram app.<\/p>\n\n<p>Or you can pre-record, then edit with a third-party editing tool. Before uploading the edited clip(s) on the app.<\/p>\n\n<p>Both paths work.<\/p>\n\n<p>Furthermore, it is instructive to note that unlike Stories that can comprise video, images, and boomerangs (see <a href=\"\/blog\/how-to-make-a-boomerang-on-instagram\/\">How to Make a Boomerang on Instagram<\/a>); Reels are <strong>primarily video-centric<\/strong>.<\/p>\n\n<p>You can create a Reel comprising a single clip or a mashup of multiple clips within the duration limit. In addition, you can creatively produce a video from a still image or add photos to a multi-clip Reel.<\/p>\n\n<p>The adjustable playback time of each picture on the Instagram app is <strong>1 to 5 seconds<\/strong>. Do more with a standalone video editor.<\/p>\n<hr \/>\n<h2 class=\"wp-block-heading\"><strong>How to Create Instagram Reels: Best Practices and Editing Guidelines<\/strong><\/h2>\n\n<p>The failproof approach for creating a perfect, attention-grabbing, engagement-boosting Instagram reel is to <strong>properly understand its constituent components<\/strong> and <strong>how to use widely-acknowledged best practices to synergize them<\/strong>.<\/p>\n\n<h3 class=\"wp-block-heading\"><strong>1.\u00a0\u00a0\u00a0Plan<\/strong><\/h3>\n\n<p>Before you hit the record button, it pays to become acquainted with the <em>Reel-verse<\/em>.<\/p>\n\n<ul class=\"wp-block-list\">\n<li><em>How do other brands, creators, and influencers use Instagram Reels to expand their reach and spread the word about their products and services<\/em>?<\/li>\n\n<li><em>How can you make your Reels dovetail with other media types to craft a cohesive marketing strategy<\/em>?<\/li>\n\n<li><em>What does your target audience expect from a Reel<\/em>? <em>What appeals to them<\/em>?<\/li>\n\n<li><em>What quantifiable goals have you set out to achieve by sharing Instagram Reels<\/em>?<\/li>\n<\/ul>\n\n<p>To satisfactorily answer these and other pertinent questions, you will have to do a bit of research.<\/p>\n\n<p>Thumb through the app; see what others are doing and get a feel for what works; take stock of text, visuals, aesthetics, sounds, and trends that stand out and could inspire your own efforts; and altogether develop a solid grasp of the direction you\u2019d take.<\/p>\n\n<p>Next, create a <strong>storyboard<\/strong> that defines content topics and buckets as well as tone; identifies the elements (visuals, fonts, and colors) you\u2019ll draw on to showcase your brand identity, and zeroes in on optimizations that will forge deep connections with your customers and fanbase.<\/p>\n\n<p>Put simply, break down your screenplay sequence into a script that lays bare how your Reels will look before filming.<\/p>\n\n<h3 class=\"wp-block-heading\"><strong>2.\u00a0<\/strong> <strong>\u00a0Template &amp; Layout<\/strong><\/h3>\n\n<p>Say you find a Reel with certain qualities that you like and would want to adapt.<\/p>\n\n<p>The native Instagram Reel maker offers the option to use an existing Reel as a fill-in-the-blank <strong>template<\/strong> allowing you to adopt or replicate music, clip sequences, and pacing that you\u2019d want to apply in your own Reel.<\/p>\n\n<p>This drastically <strong>cuts editing time<\/strong>, <strong>increase Reel output without sacrificing quality<\/strong>, and helps you <strong>hop on trends quickly<\/strong>.<\/p>\n\n<p>To <a href=\"https:\/\/help.instagram.com\/610485296790527\">use a Reel as a template<\/a>, tap the <em>three-dot<\/em> icon, <img decoding=\"async\" style=\"width: 18px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/iOS-Reels-More-Icon.png\" alt=\"Instagram Reels More icon on iPhone\" \/> on iPhone or <img decoding=\"async\" style=\"width: 18px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Android-Reels-More-Icon.png\" alt=\"Instagram Reels More Icon on Android\" \/> on Android, then tap <em>Use as template<\/em>.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Use-a-Reel-as-Template.jpg\" alt=\"\" \/>\n<figcaption>Use a Reel you fancy as a Template<\/figcaption>\n<\/figure>\n\n<p>Alternatively, access Instagram\u2019s very own library of templates by tapping the <em>+<\/em> icon\u00a0<img decoding=\"async\" style=\"width: 22px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Plus-Icon.jpg\" alt=\"Instagram Plus Icon to Create\" \/>\u00a0at the bottom of or swipe right anywhere in your Feed. Scroll horizontally to <em>Reels<\/em>. Tap <em>Templates<\/em>.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Templates-Tab-through-Create.jpg\" alt=\"\" \/>\n<figcaption>Open Templates Tab through Create<\/figcaption>\n<\/figure>\n\n<p>Or tap the <em>Reels<\/em> icon\u00a0<img decoding=\"async\" style=\"width: 18px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Reels-Icon-on-Nav-Bar.png\" alt=\"IG Reels Icon to Open Reels Tab\" \/>\u00a0at the bottom and tap the <em>Camera<\/em> icon. Tap <em>Templates<\/em>.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Templates-Tab-through-Reels-Tab.jpg\" alt=\"\" \/>\n<figcaption>Open Templates Tab through Reels Tab<\/figcaption>\n<\/figure>\n\n<p>Standalone editors like <em>Adobe Premier Rush<\/em>, <em>Canva<\/em>, and <em>VN<\/em> (<em>VlogNow<\/em>) serve top-shelf, pro-grade templates that are a cinch to work with. Substitute elements as desired, touch up, and put your stamp on it in a fraction of the time it\u2019ll take you to whip up a Reel of comparable quality from scratch.<\/p>\n\n<p>By default, Reels have a full-screen <strong>layout<\/strong>. On the Instagram app, you can split video layout horizontally (side by side), vertically, and even have three stacked screens.<\/p>\n\n<p>Tap the <em>Layout<\/em> icon <img decoding=\"async\" style=\"width: 25px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Reels-Layout-Icon.png\" alt=\"Layout Icon on Reels Vertical Nav Bar\" \/> to access these options.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Reels-Layout.jpg\" alt=\"\" \/>\n<figcaption>Select Layout for your Reel<\/figcaption>\n<\/figure>\n\n<p>While Layout permits merging pre-shot or saved clips, the <em>Remix <\/em>(Instagram\u2019s <a href=\"https:\/\/www.pocket-lint.com\/apps\/news\/instagram\/156385-instagram-launches-tiktok-duet-clone-how-to-remix-instagram-reels\">answer<\/a> to TikTok\u2019s <em>Duet<\/em>) functionality lets you make a Reel where your clip(s) play alongside another Instagrammer\u2019s Reel.<\/p>\n\n<p>It is a ridiculously efficient hack to <strong>react<\/strong> to, <strong>comment<\/strong> on, <strong>draw attention<\/strong> to, or <strong>contribute<\/strong> to a conversation or topic. On the Reel you want to duet with, tap the <em>three-dot<\/em> icon, <img decoding=\"async\" style=\"width: 18px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/iOS-Reels-More-Icon.png\" alt=\"Instagram Reels More icon on iPhone\" \/> on iPhone or <img decoding=\"async\" style=\"width: 18px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Android-Reels-More-Icon.png\" alt=\"Instagram Reels More Icon on Android\" \/> on Android, at the bottom right. Tap <em>Remix<\/em>.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Remix-Reels.jpg\" alt=\"\" \/>\n<figcaption>Remix an Instagram Reel<\/figcaption>\n<\/figure>\n\n<p>Tap <em>Sequence<\/em> (a new standalone feature formerly part of Remix) to add clips to the end of a published reel.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Sequence-Reels.jpg\" alt=\"\" \/>\n<figcaption>Tap SEQUENCE<\/figcaption>\n<\/figure>\n\n<p>For picture-in-picture mode, turn to editors like <em>FilmoraGo<\/em>.<\/p>\n\n<h3 class=\"wp-block-heading\"><strong>3.\u00a0 \u00a0Filter, Effects &amp; Elements<\/strong><\/h3>\n\n<p><strong>Filters<\/strong> have been an integral part of Instagram\u2019s value proposition from the very start.<\/p>\n\n<p>That has not diminished. And its native library of filters is on hand to add ambience to your Reels. On third-party editors, you can alternatively adjust the tone, saturation, brightness, shadows, and contrast for similar results. Not to takeaway from their respective filter collections.<\/p>\n\n<p>Building on an already extensive array of filters is a cornucopia of <strong>effects<\/strong> that can be introduced to glam up your videos. Adjust the speed of playback. Apply exquisite transitions. Change the background with the green screen (chroma key) feature. And that\u2019s only scratching the surface. AR effects have been a hit.<\/p>\n\n<p><strong>Elements<\/strong> add visual interest and dynamism. Take your pick from an inexhaustible constellation of <em>animations<\/em>, <em>stickers<\/em>, <em>annotations<\/em> (preset or use the draw tool to let your creative juices flow), and <em>text<\/em>.<\/p>\n\n<p>On the Instagram Reel maker, tap the <em>three-star<\/em> (<em>sparkle<\/em>) icon <img decoding=\"async\" style=\"width: 25px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Sparkle-Icon.png\" alt=\"Instagram Sparkle or Three Star Icon to Add Filters and Effects\" \/>\u00a0to view and search through filters and effects.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Reels-Filters-and-Effects.jpg\" alt=\"\" \/>\n<figcaption>Insert a FILTER or EFFECT in your Instagram Reel<\/figcaption>\n<\/figure>\n\n<p>To insert an element, select the appropriate subclass. Tap the <em>square face emoji<\/em> icon <img decoding=\"async\" style=\"width: 24px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Stickers-Icon.png\" alt=\"IG Stickers Icon\" \/>\u00a0for stickers, the <em>squiggly line<\/em> icon <img decoding=\"async\" style=\"width: 25px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Draw-Icon.png\" alt=\"IG Draw Icon to Annotate\" \/>\u00a0to draw or annotate, or the letters <em>Aa<\/em> icon <img decoding=\"async\" style=\"width: 18px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Text-Icon.png\" alt=\"IG Aa Icon to Add Text\" \/>\u00a0to add text.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Elements-1024x140.png\" alt=\"\" \/>\n<figcaption>Select an ELEMENT to infix<\/figcaption>\n<\/figure>\n\n<p>Mixing and matching from all three embellishment types create endless cinematographic possibilities. The Instagram library is plenty expansive; but video editors have exclusive, premium gems waiting to be discovered.<\/p>\n\n<h3 class=\"wp-block-heading\"><strong>4.\u00a0 \u00a0Audio<\/strong><\/h3>\n\n<p>Sounds are a cardinal component of Instagram Reels.<\/p>\n\n<p>They elevate entertainment value, provide context, and <strong>aid discoverability<\/strong>.<\/p>\n\n<p>Instagram makes it incredibly easy to <strong>select a song from their curated music library <\/strong>(the selection for business and personal accounts is different), <strong>record a voiceover<\/strong>, or add <strong>sound effects<\/strong>.<\/p>\n\n<p>Audio controls include adjusting the volume, splicing part of the music to apply to your video, and searching for a specific tune. Additionally, you can <strong>save the audio<\/strong> in a Reel you chance on for future use and check out <strong>trending tracks<\/strong> (it\u2019ll have a little arrow next to the name of the audio in a Reel).<\/p>\n\n<p>After recording your reel and tapping <em>Next<\/em> at the bottom or adding a pre-recorded clip, tap the <em>Music Note<\/em> icon <img decoding=\"async\" style=\"width: 25px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Music-Note-Icon.png\" alt=\"Instagram Music Note Icon for Audio Feature Set\" \/>\u00a0for the full suite of audio functionalities on the Instagram app.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Reels-Audio-Feature-Set.jpg\" alt=\"\" \/>\n<figcaption>Tap the MUSIC NOTE Icon<\/figcaption>\n<\/figure>\n\n<p>We recommend you use a popular, trending song when creating an Instagram Reel. This is a free hack for expanding your reach.<\/p>\n\n<h3 class=\"wp-block-heading\"><strong>5.\u00a0 \u00a0Caption<\/strong><\/h3>\n\n<p>The caption, alternatively called <strong>timed text<\/strong> or <strong>subtitle<\/strong>, can either refer to <strong>on-screen<\/strong> <strong>transcriptions<\/strong> visible during Reel playback or the fixed descriptive text that includes a headline at the bottom of the Reel.<\/p>\n\n<p>The former, more pointedly named a <strong>closed caption<\/strong>, radically <strong>improves accessibility<\/strong>\u2014not everyone enables sound when watching an Instagram Reel, <strong>adds context or clarity<\/strong>, and can spiff up your vid with stylistic flourish.<\/p>\n\n<p>Use the <em>CC CAPTIONS<\/em> sticker to add a subtitle automatically via Instagram speech-to-text transcription feature. Correct and customize the closed caption as desired. Change text color, style, and move it around the screen.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Reels-Closed-Caption.jpg\" alt=\"\" \/>\n<figcaption>Tap the CC CAPTIONS Sticker<\/figcaption>\n<\/figure>\n\n<p>In addition, you can add text manually by tapping the <em>Aa<\/em> icon <img decoding=\"async\" style=\"width: 18px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Text-Icon.png\" alt=\"IG Aa Icon to Add Text\" \/> at the top.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Reels-Text.jpg\" alt=\"\" \/>\n<figcaption>Tap the TEXT Icon<\/figcaption>\n<\/figure>\n\n<p>Third-party editing apps like <em>InShot <\/em>offer more customization options. Such as fonts, animation effects, and more.<\/p>\n\n<h3 class=\"wp-block-heading\"><strong>6.\u00a0 \u00a0Monetize<\/strong><\/h3>\n\n<p>Return-based optimizations are often an afterthought for businesses, personalities, and influencers with myriad objectives. It shouldn\u2019t be.<\/p>\n\n<p>Laudably, Instagram has sought to keep up with YouTube, Twitch, and TikTok, by steadily improving and expanding access to a smattering of functionalities that directly boost the bottom line of partners who embrace Reels.<\/p>\n\n<p>Businesses can <a href=\"https:\/\/www.theverge.com\/2020\/12\/10\/22165957\/instagram-reels-shopping-update-global\">integrate<\/a> <strong>Instagram Shop<\/strong> listings to aid discoverability of your products.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Reels-Product-Tag.jpg\" alt=\"\" \/>\n<figcaption>Tag PRODUCTS and embed SHOP LINK in Instagram Reels<\/figcaption>\n<\/figure>\n\n<p>In addition, creators and personalities like authors can <strong>embed (place) ads in their reels<\/strong> and <strong>partner with brands<\/strong> as well as receive <strong>direct contributions<\/strong> via <em><a href=\"https:\/\/help.instagram.com\/738469380549477\">gifts<\/a><\/em> and <em><a href=\"https:\/\/business.instagram.com\/blog\/subscriptions-creators-instagram-recurring-monthly-income\">subscriptions<\/a><\/em>.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Reels-Send-Gift.jpg\" alt=\"\" \/>\n<figcaption>Send GIFT to Creator<\/figcaption>\n<\/figure>\n\n<p>Of course, these take nothing away from the ability to encourage your viewers to perform rewarding deeds using <strong>call-to-actions<\/strong> (CTA). You could insert them directly in your clip using a visual or in your captions (direct them to your bio, website, or some other preferred destination).<\/p>\n\n<p>Bear in mind that to access most monetization options, you may have to switch to a <em><a href=\"https:\/\/www.facebook.com\/help\/instagram\/138925576505882\">business or creator<\/a><\/em> Instagram account.<\/p>\n<hr \/>\n<h2 class=\"wp-block-heading\" id=\"how_to_post_reels\"><strong>How to Post Instagram Reels<\/strong><\/h2>\n\n<h3 class=\"wp-block-heading\"><strong>On Apps (Android, iPhone, and iPad)<\/strong><\/h3>\n\n<ol class=\"wp-block-list\">\n<li>Start up the Reels editor.<\/li>\n<\/ol>\n\n<ul class=\"wp-block-list\">\n<li>To do so, <strong>swipe right<\/strong> anywhere in Feed. Or, tap the <em>+<\/em> icon <img decoding=\"async\" style=\"width: 22px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Plus-Icon.jpg\" alt=\"Instagram Plus Icon to Create\" \/> at the bottom; then, tap <strong>Reels<\/strong> at the bottom. Or, tap the <em>Reel<\/em> icon <img decoding=\"async\" style=\"width: 18px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Reels-Icon-on-Nav-Bar.png\" alt=\"IG Reels Icon to Open Reels Tab\" \/>\u00a0 at the bottom.<\/li>\n<\/ul>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Reels-Editor-through-Create.jpg\" alt=\"\" \/>\n<figcaption>Navigate to Instagram Native Reels Editor through Create<\/figcaption>\n<\/figure>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Reels-Editor-through-Reels-Tab.jpg\" alt=\"\" \/>\n<figcaption>Open Instagram Native Reels Editor via the Reels Tab<\/figcaption>\n<\/figure>\n\n<ol class=\"wp-block-list\" start=\"2\">\n<li>Record and edit clip(s) by tapping and holding the prominent <em>circle<\/em> button <img decoding=\"async\" style=\"width: 25px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Record-Button.png\" alt=\"Instagram Circle Button to Record\" \/>.<\/li>\n<\/ol>\n\n<ul class=\"wp-block-list\">\n<li>Or <a href=\"\/blog\/how-to-post-videos-on-instagram\">upload<\/a> an external pre-shot and\/or pre-edited clip by tapping the + icon at the bottom left.<\/li>\n<\/ul>\n\n<ol class=\"wp-block-list\" start=\"3\">\n<li>After recording a clip, tap the \u2018<em>Next<\/em>\u2019 button to access more editing tools.<\/li>\n<\/ol>\n\n<ol class=\"wp-block-list\" start=\"4\">\n<li>Edit recorded or external clip as desired by tapping \u2018<em>Edit video<\/em>\u2019 at the bottom left. Tap \u2018<em>Add clips<\/em>\u2019 to as it suggests append more clips. Use editing tools via respective icons at the top right.<\/li>\n<\/ol>\n\n<ul class=\"wp-block-list\">\n<li>After you are through with edits, tap the \u2018<em>Next<\/em>&#8216; button\u00a0at the bottom right to optimize the Reel on the share window.<\/li>\n<\/ul>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Record-Add-Clips-Edit.jpg\" alt=\"\" \/>\n<figcaption>Record, Add Clips, Edit, then tap NEXT to Optimize the Reel<\/figcaption>\n<\/figure>\n\n<ol class=\"wp-block-list\" start=\"5\">\n<li>Optimization options include:<\/li>\n<\/ol>\n\n<ul class=\"wp-block-list\">\n<li><strong>Edit cover<\/strong>; <strong>write a caption<\/strong>; opt to <strong>share your Reel to your Feed<\/strong>; <strong>tag products and people<\/strong>; <strong>rename audio<\/strong>; <strong>add topics, location, or fundraiser<\/strong>; <strong>recommend on Facebook<\/strong>; and adjust \u201c<strong>advanced settings<\/strong>\u201d where you can <em>add paid partnership label<\/em>, <em>hide like count<\/em>, <em>schedule<\/em>, and more.<\/li>\n<\/ul>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Optimize-Reel.jpg\" alt=\"\" \/>\n<figcaption>Optimize Reel on the Share Window<\/figcaption>\n<\/figure>\n\n<ol class=\"wp-block-list\" start=\"6\">\n<li>Save a draft of the Reel so you do not start afresh or publish your Reel immediately by tapping \u2018<em>Next<\/em>\u2019 then \u2018<em>Share<\/em>\u2019.<\/li>\n<\/ol>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Share-Reel.jpg\" alt=\"\" \/>\n<figcaption>Publish your Reel<\/figcaption>\n<\/figure>\n<hr \/>\n<h3 class=\"wp-block-heading\"><strong>On Desktop Browser (Windows, Mac, Chrome, Linux)<\/strong><\/h3>\n\n<p>Yes, you can upload a reel through the <a href=\"https:\/\/www.instagram.com\">Instagram.com<\/a> website on any web browser on any computer.<\/p>\n\n<p>We have reservations though, as editing tools are almost non-existent (you can select aspect ratio, trim, and not much else).<\/p>\n\n<p>You also get far fewer optimization options besides adding a cover, writing a caption, tagging people, and a handful of other settings.<\/p>\n\n<p>Follow these steps to post Reels from your PC, Mac or any computer OS:<\/p>\n\n<ol class=\"wp-block-list\">\n<li>Click <img decoding=\"async\" style=\"width: 22px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Plus-Icon.jpg\" alt=\"Instagram Plus Icon to Create\" \/><strong> Create<\/strong> on the left vertical menu<\/li>\n<\/ol>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Create-Reel-Web.png\" alt=\"\" \/>\n<figcaption>Click CREATE on the left sidebar<\/figcaption>\n<\/figure>\n\n<ol class=\"wp-block-list\" start=\"2\">\n<li>Click the \u2018<em>Select from computer<\/em>\u2019 button or drag-and-drop a pre-edited video clip<\/li>\n<\/ol>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Select-from-Computer-Web.png\" alt=\"\" \/>\n<figcaption>Choose video to upload<\/figcaption>\n<\/figure>\n\n<ol class=\"wp-block-list\" start=\"3\">\n<li>On the <strong>Crop<\/strong> window, change the aspect ratio by clicking the <em>expand<\/em> (<em>angle brackets<\/em>) icon at the bottom left. Or add another clip by clicking the <em>page<\/em> icon <img decoding=\"async\" style=\"width: 24px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Page-Web-Icon.png\" alt=\"Instagram Page Icon on Computer\" \/> at the bottom right, then click <img decoding=\"async\" style=\"width: 25px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Plus-Web-Icon.png\" alt=\"Instagram Plus Icon on Web to add more Clips\" \/> to add another file. Afterwards, click \u2018<em>Next<\/em>\u2019 at the top right to proceed to the Edit window.<\/li>\n<\/ol>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Crop-Reel-Web.png\" alt=\"\" \/>\n<figcaption>Edit Reel in the Crop window<\/figcaption>\n<\/figure>\n\n<ol class=\"wp-block-list\" start=\"4\">\n<li>Perform limited edits on the <strong>Edit<\/strong> window \u2013 change the cover photo, trim the clip, and enable\/disable sound. Click \u2018<em>Next<\/em>\u2019 to proceed to the Share window.<\/li>\n<\/ol>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Edit-Reel-Web.png\" alt=\"\" \/>\n<figcaption>Touch up Reel in the Edit window<\/figcaption>\n<\/figure>\n\n<ol class=\"wp-block-list\" start=\"5\">\n<li>Optimize as desired, then click \u2018<em>Share<\/em>\u2019 at the top right.<\/li>\n<\/ol>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Optimize-Reel-Web.png\" alt=\"\" \/>\n<figcaption>Optimize Reel<\/figcaption>\n<\/figure>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Reel-Shared-Web.png\" alt=\"\" \/>\n<figcaption>Reel upload confirmation<\/figcaption>\n<\/figure>\n\n<p>On a related note, you can use the <a href=\"https:\/\/inssist.com\/\">INSSIST<\/a> Chrome-only plugin as an alternative route to upload pre-edited Reels.<\/p>\n<hr \/>\n<h3 class=\"wp-block-heading\"><strong>How to Schedule Instagram Reels<\/strong><\/h3>\n\n<p>Create fab reels far in advance and specify exactly when they should be shared through Instagram\u2019s in-app scheduler.<\/p>\n\n<p>This is a step up from the capability to <strong>save drafts<\/strong> of Reels you\u2019re making. It is a boon for setting up a <strong>content calendar<\/strong> and have pre-scheduled Reels ready to go at the <strong><a href=\"\/blog\/what-is-the-best-time-to-post-on-instagram\">best times<\/a><\/strong> when your audience is <strong>active<\/strong> for better <strong>reach and engagement<\/strong>.<\/p>\n\n<p>The scheduler is one of the <em>Advanced Settings<\/em> you can modify after editing a Reel. Follow the steps in the <em><a href=\"#how_to_post_reels\">How to Post Instagram Reels on Apps<\/a><\/em> subsection. Tap <em>Advanced Settings <\/em>(step 5). Tap <em>Schedule<\/em>. Choose the <strong>time and date<\/strong>.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Schedule-Reel.jpg\" alt=\"\" \/>\n<figcaption>Schedule your Reel<\/figcaption>\n<\/figure>\n\n<p>Your account must be set to professional (business or creator) to access the feature. You can schedule up to <strong>25 posts and reels a day<\/strong> and for up to <strong>75 days prior<\/strong>. You can also <a href=\"https:\/\/help.instagram.com\/439971288310029\">navigate to pre-scheduled Reels<\/a> any time before they go live to <strong>reschedule<\/strong>, <strong>share now<\/strong>, or <strong>delete<\/strong>.<\/p>\n<hr \/>\n<h2 class=\"wp-block-heading\"><strong>How to Properly Encode Instagram Reels: The Best Export Settings<\/strong><\/h2>\n\n<p>On YouTube, viewers can select the exact viewing resolution\u2014all the way from 144p to 4K.<\/p>\n\n<p>Unfortunately, that option does not exist on Instagram. Instagram compresses videos so they load quickly and play without buffering. The tradeoff is that your Reels can look like they were shot on a potato cam or 90s security cam.<\/p>\n\n<p>To reduce the likelihood of this happening, here are a few tips.<\/p>\n\n<p>First, enable the option to upload at the <a href=\"\/blog\/how-to-upload-high-quality-photos-and-video-on-instagram\">highest quality<\/a>. You can set this for all videos and Reels or for each individual Reel you share.<\/p>\n\n<p>For the former, tap\u00a0<img decoding=\"async\" style=\"width: 24px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Profile-Icon.png\" alt=\"IG Profile Picture on Horizontal Nav Bar\" \/> or your profile picture in the bottom right of the nav bar.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Profile-Picture.png\" alt=\"\" \/>\n<figcaption>Tap PROFILE PICTURE or PROFILE ICON<\/figcaption>\n<\/figure>\n\n<p>Tap\u00a0<img decoding=\"async\" style=\"width: 22px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Menu-Icon.png\" alt=\"IG App Menu Icon\" \/>\u00a0in the top right.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Menu-Icon-1.png\" alt=\"\" \/>\n<figcaption>Tap the MENU Icon<\/figcaption>\n<\/figure>\n\n<p>Tap\u00a0<img decoding=\"async\" style=\"width: 30px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Settings-Icon.png\" alt=\"IG Gear Icon\" \/> <strong>Settings and privacy<\/strong>. Tap <strong>Data usage<\/strong> <strong>and media quality<\/strong>. Tap the <strong>Upload at highest quality<\/strong> toggle setting\u00a0<img decoding=\"async\" style=\"width: 20px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-App-Toggle-Icon.jpg\" alt=\"Toggle Button in Instagram App\" \/> under <em>Media upload<\/em> <em>quality<\/em>. You want it blue (on) not white (off).<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Upload-at-Highest-Quality.jpg\" alt=\"\" \/>\n<figcaption>Enable UPLOAD AT HIGHEST QUALITY<\/figcaption>\n<\/figure>\n\n<p>For the latter, tap Advanced settings after editing a Reel. You\u2019ll also find the <strong>Upload at highest quality<\/strong> toggle here.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Upload-at-Highest-Quality-Toggle.jpg\" alt=\"\" \/>\n<figcaption>Tap Toggle Button to Enable UPLOAD AT HIGHEST QUALITY<\/figcaption>\n<\/figure>\n\n<p>Next, set your export and codec settings. You can only do this in a third-party editor.<\/p>\n\n<p>We highlight some of these settings earlier in the <a href=\"#Instagram_Reel_Specifications\">Instagram Reels Specifications<\/a> subsection. Here are the key settings to note:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><em>Resolution<\/em>: at least <strong>1080 x 1920<\/strong> pixels; some swear by 4K (3840 x 2160). You can try both and see which provides crisper results for you.<\/li>\n\n<li><em>Frame<\/em> <em>rate<\/em>: <strong>30 fps<\/strong><\/li>\n\n<li><em>Format<\/em>: <strong>.mp4<\/strong><\/li>\n\n<li><em>Codec<\/em>: <strong>h.264<\/strong><\/li>\n\n<li><em>Bitrate<\/em>: <strong>3500 kbps<\/strong> <em>minimum<\/em>. The higher the better here. Test out results to find the best range for you.<\/li>\n\n<li><em>Audio channel<\/em>: <strong>Stereo<\/strong>. <em>Audio format<\/em>: .<strong>aac<\/strong>. <em>Audio sample rate<\/em>: <strong>128+ kbps<\/strong>.<\/li>\n<\/ul>\n\n<p>Other export\/codec\/compression settings you may specify include <strong>progressive scan<\/strong> (no interlacing); <strong>fixed frame rate<\/strong>; <strong>chroma subsampling of 4:2:0<\/strong>; <strong>CABAC<\/strong>.<\/p>\n<hr \/>\n<h2 class=\"wp-block-heading\"><strong>A Compendium of Impactful Instagram Reels Hacks and Ideas<\/strong><\/h2>\n\n<h3 class=\"wp-block-heading\"><strong>Hacks<\/strong><\/h3>\n\n<ol class=\"wp-block-list\" type=\"1\">\n<li>Use <strong>trending audio<\/strong> in your Reels. Creators can find trending hashtags and songs in the newly-created dedicated <a href=\"https:\/\/creators.instagram.com\/blog\/creator-bundle-trends-editing-gifts\">Reels Trends<\/a> section.<\/li>\n\n<li>Share Reels <strong>consistently<\/strong>.<\/li>\n\n<li>Open with a <strong>strong hook<\/strong>.<\/li>\n\n<li>Take full advantage of the latest tools; flagship functionalities like <em>templates<\/em>, <em>remix<\/em> (multi-frame clips), <em>green screen effect<\/em>; and the expansive stock of elements on offer like <em>transitions<\/em>, <em>filter<\/em>s, and <em>stickers<\/em>.<\/li>\n\n<li><strong>Collaborate<\/strong> with other creators and brands.<\/li>\n<\/ol>\n<hr \/>\n<h3 class=\"wp-block-heading\"><strong>Ideas<\/strong><\/h3>\n\n<ol class=\"wp-block-list\" type=\"1\">\n<li>Create <strong>timelapse <\/strong>and <strong>stop motion<\/strong> Reels.<\/li>\n\n<li>Morph your favorite pics into Reel clips.<\/li>\n\n<li>Forms of video content that are excellent for Reels include <em>tutorials and educational clips<\/em>; <em>behind the scenes or tour<\/em>; <em>highlight<\/em> <em>product and service<\/em>; <em>sharing updates<\/em>; <em>sneak peek, teasers, and promos<\/em>; <em>answer FAQs or enquiries from members of your fanbase<\/em>.<\/li>\n\n<li><strong>Repurpose<\/strong> other video content. Such as from Story highlights to Reels. Or splicing sections of a long-form video for enhanced exposure.<\/li>\n<\/ol>\n<hr \/>\n<h2 class=\"wp-block-heading\"><strong>Leverage Analytics to Create Excellent Instagram Reels<\/strong><\/h2>\n\n<p>Instagram Reels Insights is the native analytics tool for tracking valuable metrics and data.<\/p>\n\n<p>Use it to:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>view the <strong>Most Active Times<\/strong> to see how many followers are active at specific hours and days<\/li>\n\n<li>monitor the <strong>performance<\/strong> of each Reel you share\n<ul class=\"wp-block-list\">\n<li>Confirm <strong>total and average watch time<\/strong> as well how many <strong>interactions<\/strong> (<em>likes<\/em>, <em>comments<\/em>, <em>shares<\/em>, and <em>saves<\/em>) your Reels accrue.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n<p>Run tests\u2014say different <em>styles<\/em>, <em>length<\/em>, <em>audio options<\/em>\u2014to capture accurate data and figure out exactly what works for you.<\/p>\n\n<p>Bear in mind that a business or creator account is required to access Reel Insights.<\/p>\n\n<p>To <a href=\"https:\/\/help.instagram.com\/202865988324236\">view Reels Insights<\/a>, go to your profile by tapping <img decoding=\"async\" style=\"width: 24px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Profile-Icon.png\" alt=\"IG Profile Picture on Horizontal Nav Bar\" \/> or your profile picture in the bottom right. Tap <img decoding=\"async\" style=\"width: 22px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Menu-Icon.png\" alt=\"IG App Menu Icon\" \/> in the top right. Then tap <strong>Insights<\/strong>.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Insights.jpg\" alt=\"\" \/>\n<figcaption>Navigate to Instagram Insights<\/figcaption>\n<\/figure>\n\n<p>To check the analytics for a specific Reel directly, navigate to the Reel via the Reels tab on your Instagram profile. Tap <img decoding=\"async\" style=\"width: 24px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Profile-Icon.png\" alt=\"IG Profile Picture on Horizontal Nav Bar\" \/> or your profile picture in the bottom right. Tap the Reel <img decoding=\"async\" style=\"width: 18px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Instagram-Reels-Icon-on-Nav-Bar.png\" alt=\"IG Reels Icon to Open Reels Tab\" \/> tab next to your Feed. Select a Reel. Tap the <strong>View Insights<\/strong> button above the reel\u2019s caption.<\/p>\n\n<p>Or tap the three-dot icon, <img decoding=\"async\" style=\"width: 18px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/iOS-Reels-More-Icon.png\" alt=\"Instagram Reels More icon on iPhone\" \/>\u00a0on iPhone or <img decoding=\"async\" style=\"width: 18px;\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Android-Reels-More-Icon.png\" alt=\"Instagram Reels More Icon on Android\" \/> on Android, at the lower right of the reel. Tap <strong>View Insights<\/strong>.<\/p>\n\n<figure><img decoding=\"async\" src=\"https:\/\/wp.buzzvoice.com\/app\/uploads\/2026\/05\/Reel-Insights.jpg\" alt=\"\" \/>\n<figcaption>View Insights of a specific Reel<\/figcaption>\n<\/figure>\n<hr \/>\n<h2 class=\"wp-block-heading\"><strong>5 Burning FAQs About Making Instagram Reels<\/strong><\/h2>\n\n<h3 class=\"wp-block-heading\"><strong>Can you make an Instagram Reel?<\/strong><\/h3>\n\n<p><strong>Any <\/strong>Instagram user can create Instagram reels. That said, we recommend you <strong>switch to a professional account<\/strong> to gain access to more functionalities.<\/p>\n\n<h3 class=\"wp-block-heading\"><strong>Can I reuse TikTok videos on Reels?<\/strong><\/h3>\n\n<p><strong>Yes<\/strong>, you can; as they have similar vertical aspect ratios. However, we do NOT recommend you upload a clip on Instagram Reels if it has a Tiktok watermark.<\/p>\n\n<h3 class=\"wp-block-heading\"><strong>Can you use Reels posted by other accounts in your Reel?<\/strong><\/h3>\n\n<p><strong>Yes<\/strong>. You can use another Reel as a <strong>template<\/strong> or to create a <strong>dual-frame reel via the Remix<\/strong> feature. Note that the original account has to permit this. This is enabled by default, but the permission can be pulled.<\/p>\n\n<h3 class=\"wp-block-heading\"><strong>Can I create a reel on Instagram with images?<\/strong><\/h3>\n\n<p><strong>Yes<\/strong>, you can <strong>include still pictures<\/strong> in a reel. You can also add your (or another account\u2019s) Instagram posts.<\/p>\n\n<h3 class=\"wp-block-heading\"><strong>Where can you repost Instagram reels?<\/strong><\/h3>\n\n<p>You can repost Instagram reels to <strong>Story<\/strong>, <strong>Feed<\/strong>, or have it <strong>recommended on Facebook<\/strong>.<\/p>\n<hr \/>\n<h2 class=\"wp-block-heading\">Make Instagram Reels that Wow your Audience<\/h2>\n\n<p>Inspired by TikTok, but coming into its own in no time, Instagram Reels are certified crowd-pleasers. A marketing campaign will continue to hobble until it taps into the lush perks that the format liberally and reliably bequeaths.<\/p>\n\n<p>Thankfully, you do not need an advanced degree to get a knack of how to make Instagram Reels that aid brand discovery and thrill your community of customers and uberfans.<\/p>\n\n<p>We share the best practices to adhere to, the well-guarded secrets that wildly successful brands hoard, and make available a battery of <strong>in-demand growth plans<\/strong> to <a href=\"https:\/\/buzzvoice.com\/instagram\/automatic-engagement\">boost or trigger an influx<\/a> of <a href=\"https:\/\/buzzvoice.com\/instagram\/views\">views<\/a>, <a href=\"https:\/\/buzzvoice.com\/instagram\/likes\">likes<\/a>, and <a href=\"https:\/\/buzzvoice.com\/instagram\/comments\">comments<\/a> to your Instagram Reels.<\/p>\n<p>For new or growing accounts, some marketers even choose to <a href=\"https:\/\/buzzvoice.com\/instagram\/views\">buy Instagram views<\/a> as part of a broader visibility strategy to help Reels gain early traction and social proo<\/p>\n\n<p><em>What has been your experience when making jaw-dropping Instagram Reels<\/em>? Share with us in the comments.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The perfect Instagram Reel does not require fancy videography equipment or elaborate editing processes. The Instagram app and its native Reel editor has all the tools you need to create stunning reels. We spell out the exact steps to take in plain terms.  <\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"","_lmt_disable":"","card_image_text":"","footnotes":""},"categories":[2],"tags":[4477,4536,11,5447,5636],"class_list":["post-2964","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-instagram","tag-how-to-ig","tag-ig-tips","tag-instagram","tag-instagram-reels","tag-instagram-tips"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Make Scroll-Stopping Instagram Reels [Complete Guide]<\/title>\n<meta name=\"description\" content=\"Create sensational Instagram reels without hassle. Record or add clip before editing with stickers, eye-popping effects, and trending sounds.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/buzzvoice.com\/blog\/how-to-make-instagram-reels\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Make Scroll-Stopping Instagram Reels [Complete Guide]\" \/>\n<meta property=\"og:description\" content=\"Create sensational Instagram reels without hassle. 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