We all know the importance of first impressions. It’s crucial to get off on the right foot because starting off right is a lot easier than fixing things on the go. Your Instagram bio is a great tool for making an excellent first impression because it’s usually the first thing people look at when they
Many people think about the likes of Facebook, Snapchat, Twitter and also Instagram as the world’s leading social media platforms. They help people connect and interact with one another. That is of course, true, but people often overlook the fact that these are multi-billion dollar corporations that employ thousands of people and have a massive
Instagram is set to become the most essential social media platform for videos. To influencers and bloggers at least. However, with more and educational, entertaining and valuable content transferring from some platforms over to Instagram and IGTV, now is probably the best time to pursue audiences on IG. With a rapidly growing viewer-base, a loyal
Scrunch.com, Rival IQ and other organisations that researched Instagram engagement, found out that the number which can be considered Decent’ or ‘Average’ engagement, depends on your niche and the size of your account. For example, an average engagement rate of ~4% is standard in the sphere of Higher Ed while in Health&Beauty, this would be